Business Advice
Duplicate Google Business Profile Listings: Merge or Remove
Two listings for one business split your reviews and confuse customers. Here is how duplicates appear, how to decide which one to…
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Business Advice
Google Business Profile Verification Problems: What to Try
Most verification failures come down to Google not being able to confirm where the business is and that you run it. Here…
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Business Advice
Fake or Unfair Google Reviews: What You Can and Cannot Do
Google removes reviews that break its policies, not reviews that are simply negative. Here is how to tell the difference, report the…
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Business Advice
How to Ask Customers for Google Reviews Within the Rules
What Google's review rules allow and forbid, when to ask, and how to make leaving a review one tap away with your…
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Business Advice
Replying to Google Reviews, Including the Bad Ones
A reply to a review is written for your next customer. Principles for answering good, mixed and angry Google reviews calmly, without…
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Business Advice
Google Business Profile Suspended: Why and How to Fix It
Common reasons a Google Business Profile is suspended, what to correct before you ask for reinstatement, the evidence to have ready, and…
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Business Advice
Getting Local Customers Online: Found, Chosen, Contacted
The four stages between a nearby search and a new customer: being found, being chosen, being contacted and following up, with what…
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WordPress Guide
Robots.txt in WordPress: What It Does and How to Edit It
WordPress serves a robots.txt even when no file exists. Here is how that works, how to edit it safely and which rules…
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WordPress Guide
How to Add Business Hours to WordPress and Keep Them Right
Where to show opening hours on a WordPress site, three ways to add them from a single source, and how to stop…
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Digital Marketing
SEO Agency Red Flags: How to Spot a Bad SEO Company
The warning signs that an SEO provider is selling reassurance rather than work, and what a sound answer sounds like instead.
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