Digital Marketing
WhatsApp Catalogue for Business: Setup and Upkeep
How to plan, fill in, share and maintain a WhatsApp Business catalogue so customers can browse products or services in the chat…
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Tag
Tag: small business
WordPress Guide
How to Build a Multi-Step Form in WordPress
Splitting a long enquiry form into steps can make it easier to fill in on a phone. Here is when it helps,…
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WordPress Guide
Remove Leftover Plugin Data From WordPress Safely
Deleting a plugin rarely removes everything it created. Here is where its tables, settings, files and shortcodes hide, and how to clear…
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Digital Marketing
Email Open Rate Explained: Why It Misleads You
Why the open rate on your email dashboard is no longer a reliable count of readers, and what it is still useful…
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Digital Marketing
FAQ Content for Websites: Real Questions, Short Answers
Good FAQs answer the questions customers really ask, on the page where the doubt comes up. Where to put them, how to…
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Website Maintenance
Static Website Maintenance: What an HTML Site Still Needs
A hand-coded site has no plugins to update, but the hosting, the form, the scripts and the ability to edit it all…
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WordPress Guide
How to Update a WordPress Theme Without Losing Changes
Most theme changes live in the database and survive an update. The ones written into theme files do not. Here is how…
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Digital Marketing
LinkedIn for Small Business: Page, Profile and Posts
How small B2B firms and professionals can use LinkedIn: setting up a company page, making the owner profile work, what to post…
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Website Speed
Should I Hire Someone to Speed Up My Website?
Some speed work is safe to do yourself and some is easy to get wrong. How to decide, what to ask a…
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Business Advice
How to Set Up a Google Business Profile (Step-by-Step for Indian Businesses)
A clear step-by-step guide to creating and verifying your Google Business Profile so your business shows up on Google Maps and local…
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