Keyword Density Checker
Paste your page or blog content and this free keyword density checker shows your word count, the keywords and phrases you use most, and each one's density — so you write for readers and search engines without keyword stuffing.
Top single words
Top 2-word phrases
Paste some text above and click Analyse.
💡 There is no magic density number. Google rewards natural writing — as a rule of thumb, a main keyword around 1–2% reads naturally, while anything above ~3% starts to look like stuffing. Use the numbers as a guide, not a target.
How the density checker works
Everything runs in your browser — your content never leaves your device.
Paste content
A page, an article, a product description — any text.
See the numbers
Word count, top words and phrases, and density for each.
Fix stuffing
Anything flagged high, rewrite naturally and re-check.
What is keyword density, and does it still matter?
Keyword density is how often a keyword appears compared to the total words on a page, shown as a percentage. Years ago, people crammed keywords in to rank; today Google is far smarter, and over-using a keyword — keyword stuffing — can hurt you rather than help. So density matters mainly as a sanity check: it tells you whether a keyword appears naturally, is missing entirely, or is repeated so often that the page reads badly.
Use this keyword density checker to make sure your main keyword is actually present in the copy (in the title, intro, and a heading), that you use natural variations, and that nothing is repeated to the point of sounding robotic.
Write for people first, then check the numbers
The best-ranking pages are written for a real reader and lightly tuned for search. Get the message clear, then use this tool to confirm the keyword shows up where it should. If writing is not your strength, our website copywriting service writes clear, SEO-aware copy for you, and our local SEO services handle the rest of the on-page work. For practical tips, read how to write content for a website, and preview how your title and description will look on Google with our SERP preview tool.
Keyword density checker — FAQs
What is a good keyword density?
There is no official number. Around 1–2% for your main keyword usually reads naturally; above roughly 3% often looks like stuffing. Natural writing beats hitting a target.
Is my content uploaded anywhere?
No. The analysis runs entirely in your browser — nothing is sent to our server or stored.
Does keyword stuffing get a site penalised?
It can. Google\'s spam policies treat unnatural keyword repetition as manipulation, and pages that read badly also convert badly. Write naturally and use variations.
What are stop words and why are they ignored?
Common words like "the", "and", "of" carry no topic meaning, so the single-word list ignores them to surface your real keywords. Two-word phrases keep them where they form a natural phrase.
Can you write or optimise the content for me?
Yes — see our website copywriting service.
Want copy that reads well and ranks?
We write clear, honest, SEO-aware website content — no stuffing, no fluff.
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